Search engine optimization is an important part of any company’s website strategy. As a matter of fact based on a recent study, it shows that 93% of online activities start with search engines. And how you rank for certain keywords will depend on your domain authority, which of course is affected by other SEO factors too. However, Google and other search engines like Yahoo and Bing continuously make changes to their algorithms to create a better search experience for their users. That’s why…Continue
Added by rcreddy on August 19, 2019 at 10:05 — No Comments
In today’s rapidly shifting world, SEO techniques can change on a dime—and the worst part is, that you might not even know it. Hacks that could have won you a front-page result as recently as 2018 are not only obsolete now, but they may even hurt your website’s rankings. Especially if those so-called “hacks” land your site a Google penalty that’s tough to shift.
That’s why you need to stay on top of the ball in SEO. If not, you’ll fall behind and see your competitors zoom past you in…Continue
Added by rcreddy on August 19, 2019 at 10:00 — No Comments
Being on top of search results will always accelerate the brand value and build trust factor among the users. Despite the search engine, every SEO analyst will always thrive to win the rattle race. There are numerous ways to optimize the content and getting top results for a search query. Primarily, Search Engine Optimization is the process of gaining online user attention with a set of keywords imbibed with the unique content. It mainly focuses on popping up the results organically through…Continue
Added by rcreddy on August 13, 2019 at 13:37 — No Comments
Link building is the process of getting other websites to link to your website, endorsing your content in the eyes of search engines, and resulting in search engines ranking your content higher.
It’s a key part of a process known as search engine optimisation.
Why is Search Engine Optimisation important?
It’s pretty safe to say that every organisation – big or small, charity or not – faces its own unique challenges when it comes to boosting organic search digital…
Added by rcreddy on August 6, 2019 at 9:54 — No Comments
The two types of links you need to worry about are backlinks, also called inbound links and internal links. Backlinks are when another site links to a page on your site. Internal links are when you link from a page on your site to another page on your site. Backlinks are very important to your site’s authority because they demonstrate to search engines that the content on your site is valuable enough to be shared by other people. These backlinks serve as a recommendation of your site by…Continue
Added by rcreddy on August 6, 2019 at 9:39 — No Comments
How Google ranks webpages in its search results is still a mystery for most of the marketers but some SEO experts have revealed data backed resources showing what matters to rank a page at top of Google rankings.
We are putting seven Most trusted case studies by SEO experts to show Top SEO Ranking Factors in 2019. Some of these are form 2019 itself and some are from 2018 but still valid.
Each of these case study is having a huge value for content marketers to understand SEO in…Continue
The SEO industry changes at an extreme pace, every year marketers evolve their strategies and shift their focus. However, backlinks remain just as crucial of a strategy as when they were first created. Currently, backlinks are a very common phase in the world of SEO, and if you are involved in the industry, you know backlinks are vital to a website’s performance.
What are backlinks?
Backlinks take place across the Internet when one website mentions another website and links to it.…
Google makes hundreds of adjustments to their algorithm every year and understanding the most important ranking factors can represent the difference between online success or failure. Yet how can you ascertain the most important ranking factors without the capacity to crawl and analyze millions of data points?
SEMrush performed this analysis, Ranking Factors 2.0, and has made the data publicly available. Analyzing and understanding this data can help you understand how to adjust your…Continue
Off-page SEO, or off-site SEO, is a search engine optimization strategy that involves doing things off of your site – like link-building on other websites, for instance – in order to improve your search rankings. On-page SEO includes taking actions on your own site, like improving meta descriptions and titles, internal links, and regular, high-quality content.
The difference between on-page and off-page SEO is that off-page is not as under your control. You…Continue
Whether you’re a B2B or B2C marketer, there is ample opportunity to boost your search engine rankings through blogging. However, you can’t implement a short-term approach to build a long-term source of organic traffic.
When you’re doing SEO, you need to be cautious. Some of the strategies that worked in the past will now get you penalized. On the contrary, some strategies that formerly weren’t worth your time are now essential.
If you want to build a sustainable web presence,…Continue
Ecommerce SEO is still relying mainly on link building, the key to your search engine marketing success.
Sure, things have changed in the past, considering you can't just swap links with other websites or litter poor quality sites with links back to your website. And these are good things, because Google has made it clear that they are only interested in highlighting sites that use legitimate link building strategies.
However, if you haven't checked your links in a while,…Continue
I get asked daily “What is the latest Google ranking factor I should be focusing on?”
My simple answer is to build the best website that serves your users. After all, Google wants users to be satisfied and return to its Google to conduct more searches.
But, let’s dive deeper.
While there is a long list of over 200 Google ranking factors you could focus on, I have chosen 13 important signals to prioritize in 2019.
I’ve narrowed down my list to tactics that should…Continue
Added by rcreddy on July 17, 2019 at 10:25 — No Comments
In SEO, the two most important broad strategic realms are, arguably, on-site content development and link building. On-site content development gives you the opportunity to optimize the pages of your site for specific keywords and boost your relevance to your target audience. Building links, on the other hand, passes authority to your site so you’re perceived to be more trustworthy, ultimately resulting in higher rankings.
Of course, there are sub-strategies in each of these realms,…Continue
Added by rcreddy on July 16, 2019 at 14:14 — No Comments
As we all knowing since long that what is SEARCH ENGINE OPTIMIZATION! And it’s very basic and predetermined goal is to get high ranking on google.But actually to know or understand SEO is not an easy .means you create your SEO with the some of the features and few descriptions and some amount of content , images etc. Then you submitted and left it as just you leave your money an the Bank as fixed deposit.and then you expect your SEO to get high ranking on google ! it really doesn’t work !…Continue
Added by rcreddy on July 16, 2019 at 11:46 — No Comments
Since it first debuted in 2011, Search Engine Land’s Periodic Table of SEO has become a globally recognized tool that search professionals have relied on to help them understand the elements essential to a winning SEO strategy. In the last two years alone, It has been downloaded nearly 100,000 times by professionals from 74 different countries, and has been referenced and linked to thousands of times by marketing websites, blogs and pieces of industry content marketing. And, this year’s…Continue
Added by rcreddy on July 15, 2019 at 13:36 — No Comments
More than 3.5 billion searches are made every day on Google, a company that holds over 85% of the desktop search engine market share.
Needless to say, Google is popular, and marketers looking to perform well in organic search results need to know what factors Google takes into account when ranking content.
With as much effort as we put into optimizing content for search engines, you'd think we'd know by now exactly what Google's ranking algorithm considers when crawling pages…Continue
Added by rcreddy on July 15, 2019 at 10:32 — No Comments
High-Quality content has consistently remained the gateway to higher Google rankings.
I sometimes wonder if people see too many post talking about content, that it just reads blah, blah, blah… causing them to overlook something that is truly much more than just an SEO trend.
I think most website owners have a general understanding that writing the best quality content is necessary for higher Google rankings, but they don’t truly have an understanding of what exactly the “Best…Continue
Added by rcreddy on July 12, 2019 at 11:00 — No Comments
If you have a blog, chances are you already understand the importance of business blogging. But do you know how to optimize your blog posts to make them more search engine friendly?The truth is, many bloggers fail to take advantage of the enormous marketing potential of their blogs. In fact, a recent study by blogger.com shows that although roughly 60% of businesses have blogs, 65% of those blog owners haven’t even updated in the past year! By providing fresh, relevant content and performing…Continue
Added by rcreddy on July 11, 2019 at 13:13 — No Comments
You’re probably thinking links, right?
While linking is an undeniably important part of off page SEO, it’s not all of it.
Off page SEO refers to all the activity that happens away from your website to raise your site’s rankings.
That includes links, social media strategy, influencer marketing, etc.
For example, if you write a great blog post and someone with a high influence in your niche retweets a link to it, that’s off page SEO.
While that’s all well and…Continue
Added by rcreddy on July 11, 2019 at 10:57 — No Comments
Everyone is interested in improving their visibility on the web. Many are looking for shortcuts.
The fact of the matter is that SEO is more of a long game and anyone promising quick results should be greeted with a high level of skepticism
This post will break down the steps needed to boost your visibility in the Google search engine result pages (SERPs).
That said, I know you are equally interested in knowing one thing.…
Added by rcreddy on July 10, 2019 at 12:04 — No Comments